Month: May 2020

Marketing

Effective Brand Engagement for Cannabis Businesses on Social Media

There are a few ground rules that cannabis businesses should follow during this ongoing crisis to keep their social media engagement metrics as high as their loyal customers, while remaining in compliance with the strict rules for cannabis marketing. It’s been clear for years that social media marketing is one of the most cost-effective ways for a business to reach customers and prospects. However, when it comes to cannabis and cannabis-related businesses, serious social media challenges are everyday occurrences.

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Marketing

Online Video Marketing for Cannabis Businesses and Cannabis-Related Businesses

Online video marketing is a must for cannabis businesses and cannabis-related businesses in 2020. As online video watch time continues to increase, brands that get on board now and start producing, publishing, and promoting useful, relevant video content will be in a position to win in the future. Will your brand be one of them?

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