Genetic Testing is Key for Successful Cannabis Engineering, Production, and Purchasing

The term “entourage effect” describes the combined effects of cannabinoids and terpenoids on the consumer’s psychological perception of different cannabis varieties. Each variety, or strain, contains varying concentrations of cannabinoids, including psychoactive tetrahydrocannabinol (THC) and non-psychoactive cannabidiol (CBD), and has a unique terpenoid profile. As such, consumers are able to choose cannabis based on a desired effect, such as relaxation, and a specific aroma. Despite widespread information on the characteristics of different strains, the underlying genetic information accounting for these differences remains poorly understood.

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