Author: Marshall Fieldsong

Marketing

Navigating the Challenges and Opportunities of Cannabis Marketing in 2024

The cannabis industry in the United States is experiencing unprecedented growth, evolving from its humble beginnings to a significant market player. Despite its rapid expansion, the industry faces considerable challenges in marketing due to strict federal, state, and local regulations, along with a lingering social stigma. This blog post explores effective strategies for marketing cannabis while adhering to the complex web of regulations.

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Marketing

Implement Cannabis Loyalty Programs: Boost Customer Retention and Increase Sales

Looking to boost customer retention and increase your dispensary’s sales? Implementing cannabis loyalty programs is a proven way to reward your regular customers and keep them coming back for more. With the right strategy, you can create a loyalty program that not only incentivizes repeat business but also builds a community of dedicated patrons who feel valued and appreciated. In this article, we’ll dive into the essentials of setting up an effective cannabis loyalty program and offer tips to ensure its success.

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Accounting and TaxesCompensation and Equity

Understanding the New QPAM Exemption Rules: A Comprehensive Guide

The QPAM exemption is a pivotal regulatory measure that allows employee benefit plans to engage in transactions that would otherwise be prohibited under the Employee Retirement Income Security Act (ERISA) and the Internal Revenue Code. This exemption is crucial for investment fiduciaries, including fund managers and investment managers, as it facilitates smoother and lawful operations by providing a clear framework within which these transactions can occur.
The primary purpose of the QPAM exemption is to prevent conflicts of interest and ensure that transactions are conducted in the best interests of the plan participants. By leveraging this exemption, investment managers can engage in transactions with parties that would otherwise be considered prohibited due to potential conflicts of interest, provided they meet certain stringent criteria designed to protect the interests of the plan beneficiaries.

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LegalState Laws

A Handbook on What to Do Next for Winners of Maryland Dispensary Licenses

Winning a Maryland dispensary license is a significant accomplishment, but the real work begins now. By meticulously planning your next steps and focusing on compliance, quality, and customer service, you can build a successful dispensary business. Remember, the cannabis industry is ever-evolving, and staying informed about regulatory changes and market trends will be crucial for your ongoing success.

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